Spektrum + Pith Africa

When designing the t-shirt, our goal was to merge the identities of both brands—a lifestyle brand like Pith and an experience-focused company like Spectrum. This concept led to the creation of two characters, both inspired by the energy of youth and a shared passion for celebrating house music. We incorporated a heat map detail to capture this vibrant, burning spirit, and the artwork was printed on a t-shirt backdrop for partygoers to wear and embody the experience.